Things I keep coming back to.
Most ideas sound good in planning. Far fewer survive customers, incentives, scale, and time.
These notes document the frameworks that did.
They’re drawn from operating marketplace businesses, leading teams, building products, and learning what continued to work after the initial excitement faded.
Where to begin
All writingA few doors into the body of work.
- Liquidity isn’t a growth hack Why durable marketplaces are built on density, not incentives.
- Automate the read, not the call AI should accelerate understanding, not replace judgment.
- Weekly business review A lightweight cadence for seeing the business clearly without drowning in metrics.
- What makes a business development deal durable The economics, commitments, and operating model behind a partnership that holds when conditions change.